youtube-seo

When the user wants to optimize YouTube videos for search, create video descriptions, or improve channel visibility. Also use when the user mentions "YouTube SEO," "YouTube description," "YouTube tags," "YouTube thumbnail," "YouTube title," "YouTube channel," or "video SEO." For YouTube ads, use youtube-ads.

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Updated: less than a month ago
In the catalog since: 1 Oct 2026
From: kostja94/marketing-skills

Get it through your agent npx skills add kostja94/marketing-skills@youtube-seo

Skill instructions

Rendered from the published SKILL.md, 79 lines.

Platforms: YouTube SEO

Guides YouTube video and channel optimization for search and discovery. Google now prioritizes YouTube video results in search; YouTube + Reddit comprise ~78% of social media citations in AI Overviews. Title, description, and thumbnail form an interconnected system; channels using systematic keyword strategies see 156% longer view durations, 89% better CTR, and 312% higher search discovery. Use this skill when optimizing videos for YouTube search, Google search, and AI citation. For website-embedded video SEO, see video-optimization.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Project context: Read root contextus.md when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.

Identify:

Video type: Tutorial, review, vlog, Shorts
Target keyword: Primary and secondary
Audience: Subscribers vs casual viewers

Video Titles

Rule	Guideline
Length	Under 60 characters; mobile may show partial
Keyword	Primary keyword in first 5–55 characters
Structure	Social proof/authority + emotional trigger + primary keyword
Style	Conversational; avoid keyword stuffing
Avoid	ALL CAPS except emphasis

Video Descriptions

Rule	Guideline
First 2–3 sentences	Primary and secondary keywords naturally; meta description under 160 chars
Links	Website, store, relevant resources
Readability	Natural flow; help search understand topic

Thumbnails

90% of best-performing videos use custom thumbnails.

Rule	Guideline
Contrast	High contrast; readable fonts; bold colors
Composition	Rule of thirds; simple, uncluttered
Audience	Consider subscribers vs casual viewers
Test	What works evolves; test styles

Title + Description + Thumbnail

Reinforce the same core message across all three; target different algorithm aspects.

Output Format

Title options (under 60 chars)
Description (first 160 chars + full)
Tags (relevant set)
Thumbnail guidance (elements, text, composition)

YouTube in Google Search & GEO

Context	Implication
Google prioritization	YouTube is core search infrastructure; 48.6B monthly visits; video results favored in main SERP, video mode, Discover
AI Overviews	YouTube citations surged 25.21% since Jan 2025; instructional (+35.6%), visual demos (+32.5%); long-form (94%) dominates
GEO	YouTube + Reddit = ~78% of social media citations; optimize for AI citation. See generative-engine-optimization

Search Engine Land, OtterlyAI

Related Skills

video-marketing: Video script, hook, structure
video-optimization: Website video SEO; VideoObject; video sitemap; embed optimization
youtube-ads: YouTube paid ads (TrueView, Bumper)
content-marketing: Video as content format
parasite-seo: YouTube as high-authority platform
generative-engine-optimization: GEO strategy; YouTube as distribution for AI citation

Get it through your agent

Call the Graph-of-Skills MCP server's retrieve_skill_bundle tool and it returns this skill's text inside your budget.

{
  "tool": "retrieve_skill_bundle",
  "arguments": {
    "query": "youtube-seo"
  }
}

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Source

Source repository kostja94/marketing-skills
Listing on skills.sh

From kostja94/marketing-skills via skills.sh

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